Here are a few of the events marketing resources we’ve found on the web. Let us know about your favorites.
The Event Marketing Institute
The EMI offers “trends, training, and tools for event professionals.” Membership to the EMI gives you full access, but without membership you can access their current webcast and one of their research snapshots. EMI’s strong point seems to be their research; they publish research reports covering various topics in the events marketing industry, as well as regularly producing webcasts on topics such as “Tactical Social Media: The Do’s and Dont’s of Engaging Bloggers at Events” and “Emerging Exhibit-Technology Trends.” Some great stuff here for events marketing professionals who want to stay on top of what’s happening now and what’s turning into a trend for the near future.
Corporate Event Marketing Association
CEMA is the “premier community for senior level technology event marketing professionals” according to their website. A nonprofit organization, CEMA works to help those in the events marketing industry build their careers and boost the industry itself by providing tools and events for professional networking. Besides an annual conference, members of CEMA can also take part in regional meetings and web seminars. The regional meetings and the annual conferences offer great opportunities for events pros to meet industry leaders, learn what’s happening in the industry, make new contacts, and stay at the cutting edge of the events marketing world.
Apple Rock
Apple Rock is an events marketing firm, and they’ve put together a great list of industry resources for others in the world of events. If you need information on venues for corporate events, best practices for event design, help and ideas on building exhibits, or information and insider tips on expos and trade shows, check their list out for some websites that are full of info.
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